There is no doubt that you have competitors who sell similar products, but there is no other business that does what yours does. There is something that makes your business different and highlighting that in your marketing strategy, specifically through signage, is essential. Whether it is your logo, design, or the phrases you choose, custom business signs offer a special way to connect with people.
At Jacksonville Signs and Graphics, we help businesses highlight that special something in their signs. You may already have an idea of how you want to advertise, whether through a design or style, and we would love to hear it. Working with an experienced sign company will help bring your design to life.
Contact us to learn more about how we can help create signs for your business that are unique, personalized, and impactful for your target audience.
The Power of Custom Business Signs
There are so many well-known brands out there that it can be difficult to make a new brand name stand out. With the right marketing strategy, your business will turn heads and demand attention. There is so much potential for signage to transform your business, as the power that business signs have on customers is extensive. For example, nothing spreads awareness faster than a custom vehicle wrap. Vehicle wraps and graphics are excellent tools because they make thousands of impressions daily, often introducing people to, or reminding them of, your business. You never know who will see you on the road and what it could lead to.
Another effective and easily customizable sign solution is window decals for businesses. We can create window decals for anyone, but when we focus on creating them for a business, we try to include something associated with their branding. This could be a logo, a color scheme, your slogan, and more.
What Makes a Sign Stick?
“Stickiness” in marketing refers to an advertisement’s ability to connect with its audience and be memorable. In commercials, this can be accomplished with a catchy song or something humorous that people remember. With signage, there are a lot of techniques you can use to make people remember your business. Combining colors to create a unique look or having commercial business signs cut into abstract shapes are just two ideas for increasing your sign’s stickiness.
A newer concept that businesses are trying is adding interactive elements. This could be QR codes that lead to your website, or digital signage that gives you the power to change your message whenever you want. Digitization has offered the sign industry many new techniques that are engaging, compelling, and persuasive for onlookers to behave a certain way, whether making a purchase or interacting with it.
Determine what you want your signage to achieve, and we will help you find the best way of accomplishing it. We’ve got you covered here at Jacksonville Signs and Graphics.
Book a Consultation Today!
If your business feels like another in the crowd, you will never attract enough customers to be successful. At Jacksonville Signs and Graphics, we will deliver custom business signs that are tailored to your company’s unique needs. Stand out with the perfect sign to represent your business. Contact us at 1-904-746-4676 and find out how effective advertising can be with business signs that stand out.
